Why Your Packaging Supplies Matter

COVID-19 has certainly given most businesses a shot in the arm when it comes to their online ordering side of things. With more people at home and ordering online than ever your packaging supplies have become vital. However, what many businesses fail to recognise is the importance of different types of packaging. Not only can a variety of packaging help you establish return customers, but it also allows you to be flexible in times of great demand like now. Here are a few reasons why you should try out more than just one type of packaging from your packaging supplier.

Personalise It 

Almost every packaging supplier now offers the ability to customise your packaging with a logo or some sort of signifying mark. This gives your business a more professional look, reminds your customers of who they did business with and also serves as a little bit of advertising en route. You can also go further than this by identifying the product range or line, such as produce, jewellery and entertainment on the front of the package. This can help you with your organisation at the warehouse and speed up the whole process significantly, as well as distinguishing your package from the rest of a customers mail so that they feel more excited when it arrives.

Safe Travels

Wastage must be factored into every company as a part of doing business. What you should always be trying to do is to minimise the amount of wastage that you have control over. By having a variety of different boxes and packaging material from your packaging supplier, you are able to pack products far better. This means more secure transport, which means less breaking, cracking and other cosmetic damage en route to your customers. In essence, having a good packaging supplier that helps you work out your packaging needs can save you a ton of money. 

Sustainable Future

One way to endear yourself to your customers and the planet is to try and start moving towards totally recyclable packaging. Most packaging suppliers now offer boxes, package stuffers, envelopes and frames made out of sustainably sourced material. This material can then be recycled by the consumer on the delivery of their item. This gives them a positive view of your company and helps to make sure that they choose you in the future. It can also help lower costs on your end because, as more companies move to recyclable packaging, the process becomes more widespread and easy to manage, reducing its overall costs. This saving is then, in turn, passed on to you.

For more tips and information, reach out to a local packaging supplier.

About Me

Choosing a new business model

We have been in sales for a long time and while our business model has been pretty good, we know that there is a lot more potential for us in sales if we can expand our sales horizons to include some of the newer channels for sales including social media channels and promotional materials. It is interesting to see the different techniques and how well they work at connecting us with different sections of our target market. This blog has some tips on how to look for a new sales model for your business and how to check the effectivemness of different models in trials.